The logo of Hyundai Motor Group's strategic investment company. The logo of Hyundai Motor Group's strategic investment company.

2021.11.16 Strategic Investment 분량0min

Strategic Investment, the Innovation to Realize the Future

Hyundai Motor Group (HMG) has proactively invested in promising startups in Korea and abroad to lead future businesses and secure novel technologies.

Innovative and strategic investment to realize the future.

HMG has been engaged in strategic investment efforts including seed investments for new businesses and investments for generic technologies to support existing businesses while identifying new business opportunities and promising future technologies. Alongside these strategic investments, HMG is creating future values via joint developments with startups.

Future Shaping Innovation

In addition to the existing automobile division, HMG has built up its strategic investment efforts to secure open innovations in mobility, energy, AI, and robotics that span across the borders between automobiles and other industries fields. The Group has strengthened global investment capabilities by establishing regional offices around the world and partnering with specialized local venture capitals.

Hyundai Motor Group's strategic investment areas include autonomous driving, mobility, artificial intelligence, connectivity, robotics, energy, and automation.

Investment Portfolio

Direct investment

HMG has proactively invested in promising startups in Korea and abroad to lead future businesses and secure novel new technologies. The Group has strengthened existing businesses and found new business opportunities by investing in promising startups in the U.S., Europe, China, Israel, and Southeast Asia in the fields of mobility, electrification, connectivity, autonomous, robotics, AI, and energy.

Poen, Coconut Silo, Supermove, Gluri logo

① Embiome : Develop the air and hygiene care solutions optimized for mobility environments   ② Poled : Develop the car seats for an infant with vehicle safety technology applied (shock absorption & proactive safety)   ③ Tuneit : Possess IoT technologies for vehicles using apps such as a digital car key and a smart memory system   ④ Mycel : Possess biomaterial technology that utilizes biological resources such as mushroom mycelium  

PM Sol, Wondermove, Elmcad, Genswell logo

① PM Sol : Possess manufacturing technologies for lubricants for powder metallurgy and metal materials for additive manufacturing   ② Wondermove : Develop community mobility services based on Big Data and algorithms   ③ Elmcad : Possess the technology of easy and lightweight CAD viewer, PDM system, and 3D drawing information (PMI) solutions   ④ Genswell : Develop various sound control devices based on vehicle sound control algorithms and provide tuning services  

Poen, Coconut Silo, Supermove, Gluri logo

① Poen : Possess technologies to develop renewable energy sources by utilizing end-of-life batteries   ② Coconut Silo : Develop Big Data-based logistics platform services   ③ Supermove : Develop the multimodal mobility services that connect urban transportations to one platform   ④ Gluri : Develop the personalized edutech services using AI  

Fittrix, Difon, AutoL, Datamond logo

① Fittrix : Possesses image recognizing AI technologies and healthcare service technologies using biometric information   ② Difon : Possesses smart window film technologies that can adjust light transmittance   ③ AutoL : Develop small and low-cost solutions for 32-channel high-resolution LiDAR sensors used in autonomous vehicles   ④ Datamond : Provide customer-driven point platform ‘POINT MONSTER’  

A.I. matics, U-Car, HK-MNS, ENS logo

① A.I. matics : Develop AI Image recognition based deep learning solution   ② U-Car : Used cars trading platform   ③ HK-MNS : Develop DPF(Diesel Particule Filter) and emission gas reduction device   ④ ENS : Vehicle NVH(Noise, Vibration, Harshness) diagnosis solution  

Hyundai-Seasall, ITPOS Automotive, Auto&, Dtonic logo

① Hyundai-Seasall : High-performance marine engines   ② ITPOS Automotive : Develops safety protection devices, automotive sensors for prevention of pedestrian collision   ③ Auto& : Operates automotive aftermarket commerce platform and develops aftermarket products   ④ Dtonic : Develop Spatio-Temporal Big Data Solution  

MAKINAROCKS, Aurora Innovation, Arrival, Grab Holdings logo

① MAKINAROCKS : Manufacturing process AI based on anomaly detection models and intelligent control algorithms   ② Aurora Innovation : Hardware and Software Developer for Autonomous, Self-Driving Technology   ③ Arrival : Commercial Electric Vehicles for Purpose Built Vehicles (PBV)   ④ Grab Holdings : Southeast Asian Super App Platform with Ride Hailing, Delivery and Financial Services  

IonQ, Ola, Ola Electric, Revv logo

① IonQ : Trapped Ion Quantum Computing Technology   ② Ola : India’s Mobility Platform with Ride Hailing and Financial Services   ③ Ola Electric : Electric Scooter Company based in India   ④ Revv : Self Drive Car Rentals and Car Subscription Services in India  

Carrot Insurance, KEVCS (Korea Electric Vehicle Charging Service), Pajarito Powder, Solid Power logo

① Carrot Insurance : First Digital Insurance in Korea.   ② KEVCS (Korea Electric Vehicle Charging Service) : Charging Station Network for Electric Vehicles in Korea   ③ Pajarito Powder : Advanced catalyst materials for fuel cell electric and electrolyzer application   ④ Solid Power : Sulfide-based all-solid-state battery technology  

Factorial, H2Mobility, H2Pro, SoundHound logo

① Factorial : Polymer-based all-solid-state battery technology   ② H2Mobility : Operator of hydrogen refuelling station network for fuel cell vehicles   ③ H2Pro : Highly efficient electrolyzer for hydrogen production   ④ SoundHound : Advanced AI voice recognition platform  

Wayray, ICTK, Kardome, Gauzy logo

① Wayray : Holographic AR technology   ② ICTK : IoT security based on quantum PUF (Physical Unclonable Function) technology   ③ Kardome : Advanced voice user interface that can seperate the speakers   ④ Gauzy : LCG (Light Control Glass) based smart glass technology  

Ottopia, Clairpixel, StradVision, CarNextDoor logo

① Ottopia : Teleoperation platform for self-driving cars   ② Clairpixel : Developer of Specialized CMOS Image Sensor   ③ StradVision : Vision processing & perception technology based on deep learning   ④ CarNextDoor : Peer to peer car sharing business in Australia (aquired by Uber in 2021)  

UBiAi, Percepto, Aryballe, MDGo logo

① UBiAi : Connected vehicle data intelligence service, especially in smart insurance   ② Percepto : Real-time computer vision technology to enable autonomous drone fleet management   ③ Aryballe : Odor sensor enabling applications in digital olfaction   ④ MDGo : Realtime trauma analysis platform designed to provide post crash safety  

SMTD, GRZ, Appyway, Hydrogenious logo

① SMTD : Commercial FCEV operator in China   ② GRZ : Metal hydride based hydrogen storage and compressor technology   ③ Appyway : Digital curbside management and parking solutions   ④ Hydrogenious : LOHC (liquid organic hydrogen carriers) based hydrogen storage and logistics solution  

Urban Air Port, BankSalad, Olulo, Sure Soft logo

① Urban Air Port : Developer of vertiport infrastructure for eVTOL vehicle   ② BankSalad : Personal financial management service provider   ③ Olulo : Electric scooter sharing service   ④ Sure Soft : Software verification and validation testing service  

BNS, Finda, B+, DeepGlint logo

① BNS : in-vehicle network software devlopment   ② Finda : Digital loan service   ③ B+ : Car-caring service indcluding repairment, detailing, and insurance   ④ DeepGlint : Ai-based object and behavior recognition solution  

Funshare, J-car, Immotor, JIMU logo

① Funshare : Car-sharing service   ② J-car : EV,FCEV car-sharing service   ③ Immotor : Electric scooter battery swap service   ④ JIMU : ADAS(advanced driver assistance system), DMS(driver monitoring system) solution  

Ostendo, Mojo, Heesung PMTech, Maxst logo

① Ostendo : Develop miniature holographic projection chips   ② Mojo : Wireless charging system   ③ Heesung PMTech : Recycling of used catalysts   ④ Maxst : Develop AR technology  

D-ID, Allegro, Upstream, Autotalks logo

① D-ID : Protect face images and videos from face recognition algorithm for malicious purpose by modifying face image while maintaining visual similarity to human eye   ② Allegro : Machine learning development and operation tool   ③ Upstream : Cloud-based vehicle cybersecurity technology development   ④ Autotalks : V2X communication processor development  

Airplug, Audioburst, AmpUp, Netradyne logo

① Airplug : Vehicle connectivity software development   ② Audioburst : Topic-based audio content creation from public audio source   ③ AmpUp : Aggregator service for EV charging   ④ Netradyne : Developer of commercial fleet safety management system with the help of Computer Vision, in-depth data analysis and AI.  

Opsys, Tekion, Sonatus, Metawave logo

① Opsys : Develper of high performing and low cost optic-based LIDAR sensor based on the unique emitter technology   ② Tekion : Automotive Retail Cloud (ARC) platform comprising of multiple core software modules for dealers   ③ Sonatus : Vehicle network integration software development   ④ Metawave : Advanced automotive and aerial imaging radar technology  

Ionic Materials, Revel Transit, Clearpath Robotics, Realtime Robotics logo

① Ionic Materials : Polymer-based all-solid-state battery technology   ② Revel Transit : E-Moped sharing platform   ③ Clearpath Robotics : Produces AMR (Autonomous Mobile Robot) and provides a comprehensive solution for logistics robots   ④ Realtime Robotics : Develops motion planning software, enabling robots to do real-time work in unstructured environments  

UVEYE, Happy Technology, Smartscore, Mesh Korea logo

① UVEYE : Detects anomalies with drive-through scanners and provide automated solutions   ② Happy Technology : Platform for providing total car care solution based on car wash service.   ③ Smartscore : Provides IT solutions for golf courses and operates golf booking service and golf products open market   ④ Mesh Korea : Provides platform in last mile delivery service and commerce technology based on smart logistics network and AI/Data technology  

KSTM, Impact coatings, HK MNS, CA-Tech logo

① KSTM : Franchise-based brand taxi platform (Macaron Taxi)   ② Impact coatings : Novel coating solution for bipolar plate in fuel cells   ③ HK MNS : Plasma burner-based diesel vehicle exhaust reduction technology   ④ CA-Tech : Develops disel particulate filter to reduce exhaust from diesel vehicles  

UBATT, Migo, Obsidian Sensors, Perceptive Automata logo

① UBATT : Free-form, thin, solid state battery technology   ② Migo : Aggregator of mobility and a service(MaaS) for multi-modal mobility   ③ Obsidian Sensors : Develops low cost long-wave infrared sensor with high yield rate   ④ Perceptive Automata : Develops AI solution that predicts human’s intent and behavior  

Rimac Automobili, P3M, Ionity  logo

① Rimac Automobili : Electric Hypercar Company based in Croatia   ② P3M : Robotaxi Services based in Croatia   ③ Ionity : High-power Charging Station Network for Electric Vehicles Across Europe

ZER01NE Fund

As an investment vehicle for early stage domestic startups, 'ZER01NE Fund' targets making seed investments and nurturing promising startups.
HMG will discover market opportunities and establish a new value chain by investing in early-stage startups with innovative technologies in new business and non-business areas. The Group aims to expand the market and create future business opportunities by nurturing startups across the ecosystem.

GEOLINE, MOP, AMUSE TRAVEL, BROCCOLI COMPANY logo

① GEOLINE : Mobile charging and automatic payment services for EV   ② MOP : 3D photocurable printing materials and precision production process technologies   ③ AMUSE TRAVEL : Develop and offer special tourism products for infants, the elderly and the physically challenged   ④ BROCCOLI COMPANY : Manufacture and sell vegan cosmetics through branding of local agricultural products  

CLOBOT, CK MATERIALS LAB, MAKINAROCKS, MOBILTECH logo

① CLOBOT : Cloud-based robot management platform 'CROMS'   ② CK MATERIALS LAB : Smart magnetic materials (magnetorheological fluid) and haptic actuator   ③ MAKINAROCKS : Manufacturing process AI based on anomaly detection models and intelligent control algorithms   ④ MOBILTECH : 3D LiDAR-based positioning and high-definition map (HD-MAP)  

CIRCULUS, ISYNAPSE, TRIVE, DEEP X logo

① CIRCULUS : Social Robot ' piBO’ /Operating System   ② ISYNAPSE : Accurate positioning and payment solutions based on sonic communication   ③ TRIVE : Used car subscription and maintenance services   ④ DEEP X : Develop AI computation specialized NPU semiconductors  

MORAI, SEARCHEESE, ALGORIGO, CATCH FLOW logo

① MORAI : HD-MAP-based simulator for autonomous vehicles and unmanned aerial vehicles   ② SEARCHEESE : Web service for analyzing public data   ③ ALGORIGO : Develop a smart seat based on a posture analysis system   ④ CATCH FLOW : Develop a super directional speaker to solve urban noise issues  

H LAB, SQ AND, TEAM YPER, LAST 30MIN logo

① H LAB : Radar-based motion recognition and IoT device control solutions   ② SQ AND : Personal sound field realizing system 'PAZ (Personal Audio Zone)'   ③ TEAM YPER : O2O car washing service 'YPER'   ④ LAST 30MIN : A valet parking service in downtown 'Itcha'  

CVT, MACARONG FACTORY, VISUAL CAMP, DEEP HIGH logo

① CVT : Develop the embedded edge-type face recognition solutions   ② MACARONG FACTORY : Mobile service for recommending an auto account book and vehicle management services   ③ VISUAL CAMP : AI-based eye tracking solutions   ④ DEEP HIGH : Social listening service based on Big Data analysis  

Mongata, MICROSYSTEMS, DATA REPUBLIC, SOFTBERRY logo

① Mongata : Develop sleep solutions (rocking bed & sleep sensor)   ② MICROSYSTEMS : Develop the intelligent microfluidic control (self-cleaning) glass   ③ DATA REPUBLIC : Automation solutions of data collecting/processing/inspecting   ④ SOFTBERRY : EV charging infrastructure integrated service platform 'EV infra’  

MODUCOMPANY, BlaBla ENM, OpenEdges Technology, Hylium Industries logo

① MODUCOMPANY : Mobile app-based shared parking service platform 'Everyone's Parking Lot'   ② BlaBla ENM : Operation of audio based SNS blabla   ③ OpenEdges Technology : Develop the neural processing unit IP technology   ④ Hylium Industries : Develop the liquid hydrogen storage technology  

EVAR, 60Hertz, Voda ai, CHABOT MOBILITY logo

① EVAR : Manufacture EV charger HWs   ② 60Hertz : Develop the VPP (Virtual Power Plant) SWs   ③ Voda ai : Subscription service for AI Vision program   ④ CHABOT MOBILITY : Curation solution for insurance services  

MEMS LUX, EMOTIV, ARGOS VISION, ATECH logo

① MEMS LUX : Lighting solution based on light guide panel   ② EMOTIV : Cognitive structure modeling   ③ ARGOS VISION : Wide view 3D vision sensor for intelligent robot   ④ ATECH : Motor data based error prediction solution  

CELLPLUS KOREA, UPCYCLIST, ENR, S.lab asia logo

① CELLPLUS KOREA : Edge computing based autonomous driving data solution   ② UPCYCLIST : Upcycling waste materials into new products   ③ ENR : Produce recycled leather products   ④ S.lab asia : Bio Pharma / food cold chain packaging and Cold chain platform to manage the hardware infrastructure.  

Green Whale Global, Nei&Company, Workerman, Tuneit logo

① Green Whale Global : Manufacturing biodegradable plastic materials.   ② Nei&Company : AI-based Integrated Mobility Platform   ③ Workerman : O2O platform for facility maintenance   ④ Tuneit : Possess IoT technologies for vehicles using apps such as a digital car key and a smart memory system  

Mycel, Poen, Fittrix logo

① Mycel : Possess biomaterial technology that utilizes biological resources such as mushroom mycelium   ② Poen : Possess technologies to develop renewable energy sources by utilizing end-of-life batteries   ③ Fittrix : Possesses image recognizing AI technologies and healthcare service technologies using biometric information

H-Startup

HMG has run an in-house venture system to provide commercialization opportunities to employees of Hyundai Motor Company and Kia with ingenious ideas and to create the driving force for future new businesses since 2000. The Group has expanded its scope to entire HMG’s employees since 2017 and has continuously selected and spun off several in-house ventures for open innovation in mobility, auto components, software, and IT services.

Poen, Coconut Silo, Supermove, Gluri logo

① Embiome : Develop the air and hygiene care solutions optimized for mobility environments   ② Poled : Develop the car seats for an infant with vehicle safety technology applied (shock absorption & proactive safety)   ③ Tuneit : Possess IoT technologies for vehicles using apps such as a digital car key and a smart memory system   ④ Mycel : Possess biomaterial technology that utilizes biological resources such as mushroom mycelium  

PM Sol, Wondermove, Elmcad, Genswell logo

① PM Sol : Possess manufacturing technologies for lubricants for powder metallurgy and metal materials for additive manufacturing   ② Wondermove : Develop community mobility services based on Big Data and algorithms   ③ Elmcad : Possess the technology of easy and lightweight CAD viewer, PDM system, and 3D drawing information (PMI) solutions   ④ Genswell : Develop various sound control devices based on vehicle sound control algorithms and provide tuning services  

Poen, Coconut Silo, Supermove, Gluri logo

① Poen : Possess technologies to develop renewable energy sources by utilizing end-of-life batteries   ② Coconut Silo : Develop Big Data-based logistics platform services   ③ Supermove : Develop the multimodal mobility services that connect urban transportations to one platform   ④ Gluri : Develop the personalized edutech services using AI  

Fittrix, Difon, AutoL, Datamond logo

① Fittrix : Possesses image recognizing AI technologies and healthcare service technologies using biometric information   ② Difon : Possesses smart window film technologies that can adjust light transmittance   ③ AutoL : Develop small and low-cost solutions for 32-channel high-resolution LiDAR sensors used in autonomous vehicles   ④ Datamond : Provide customer-driven point platform ‘POINT MONSTER’  

A.I. matics, U-Car, HK-MNS, ENS logo

① A.I. matics : Develop AI Image recognition based deep learning solution   ② U-Car : Used cars trading platform   ③ HK-MNS : Develop DPF(Diesel Particule Filter) and emission gas reduction device   ④ ENS : Vehicle NVH(Noise, Vibration, Harshness) diagnosis solution  

Hyundai-Seasall, ITPOS Automotive, Auto&, Dtonic logo

① Hyundai-Seasall : High-performance marine engines   ② ITPOS Automotive : Develops safety protection devices, automotive sensors for prevention of pedestrian collision   ③ Auto& : Operates automotive aftermarket commerce platform and develops aftermarket products   ④ Dtonic : Develop Spatio-Temporal Big Data Solution  

Voda ai logo

① Voda ai : Subscription service for AI Vision program

Poen, Coconut Silo, Supermove, Gluri logo

PM Sol, Wondermove, Elmcad, Genswell logo

Poen, Coconut Silo, Supermove, Gluri logo

Fittrix, Difon, AutoL, Datamond logo

A.I. matics, U-Car, HK-MNS, ENS logo

Hyundai-Seasall, ITPOS Automotive, Auto&, Dtonic logo

MAKINAROCKS, Aurora Innovation, Arrival, Grab Holdings logo

IonQ, Ola, Ola Electric, Revv logo

Carrot Insurance, KEVCS (Korea Electric Vehicle Charging Service), Pajarito Powder, Solid Power logo

Factorial, H2Mobility, H2Pro, SoundHound logo

Wayray, ICTK, Kardome, Gauzy logo

Ottopia, Clairpixel, StradVision, CarNextDoor logo

UBiAi, Percepto, Aryballe, MDGo logo

SMTD, GRZ, Appyway, Hydrogenious logo

Urban Air Port, BankSalad, Olulo, Sure Soft logo

BNS, Finda, B+, DeepGlint logo

Funshare, J-car, Immotor, JIMU logo

Ostendo, Mojo, Heesung PMTech, Maxst logo

D-ID, Allegro, Upstream, Autotalks logo

Airplug, Audioburst, AmpUp, Netradyne logo

Opsys, Tekion, Sonatus, Metawave logo

Ionic Materials, Revel Transit, Clearpath Robotics, Realtime Robotics logo

UVEYE, Happy Technology, Smartscore, Mesh Korea logo

KSTM, Impact coatings, HK MNS, CA-Tech logo

UBATT, Migo, Obsidian Sensors, Perceptive Automata logo

Rimac Automobili, P3M, Ionity  logo

GEOLINE, MOP, AMUSE TRAVEL, BROCCOLI COMPANY logo

CLOBOT, CK MATERIALS LAB, MAKINAROCKS, MOBILTECH logo

CIRCULUS, ISYNAPSE, TRIVE, DEEP X logo

MORAI, SEARCHEESE, ALGORIGO, CATCH FLOW logo

H LAB, SQ AND, TEAM YPER, LAST 30MIN logo

CVT, MACARONG FACTORY, VISUAL CAMP, DEEP HIGH logo

Mongata, MICROSYSTEMS, DATA REPUBLIC, SOFTBERRY logo

MODUCOMPANY, BlaBla ENM, OpenEdges Technology, Hylium Industries logo

EVAR, 60Hertz, Voda ai, CHABOT MOBILITY logo

MEMS LUX, EMOTIV, ARGOS VISION, ATECH logo

CELLPLUS KOREA, UPCYCLIST, ENR, S.lab asia logo

Green Whale Global, Nei&Company, Workerman, Tuneit logo

Mycel, Poen, Fittrix logo

Poen, Coconut Silo, Supermove, Gluri logo

PM Sol, Wondermove, Elmcad, Genswell logo

Poen, Coconut Silo, Supermove, Gluri logo

Fittrix, Difon, AutoL, Datamond logo

A.I. matics, U-Car, HK-MNS, ENS logo

Hyundai-Seasall, ITPOS Automotive, Auto&, Dtonic logo

Voda ai logo