- Innovative style and world class standards for safety matched balanced between a gentle hand and a firm stance
- Secured ★★★★★ in the NCAP test and captured 40% of off-set shock satisfaction
- Equipped with best capacity and economy among the same class vehicles due to the installation of a new type of engine and Equiped with variety comfort equipments.
Kia Motors Corp. unveiled 'Spectra', a semi-medium sized passenger car developed to succeed 'Sephia' in the Hwasung factory on the 17th and 18th to a gathering of journalists.
The Spectra, boasting an innovative style, excellent power, safety and various comfort equipment, succeeds the tradition of Sephia. Sephia sold more than 1 million cars in the domestic and foreign markets since its introduction in 1992. Spectra will meet the strict regulations of North America and Europe and improve in world markets to become a strategic exported vehicle.
What is Spectra?
Spectra means the source or origin of light. Spectra is collected material from various elements and has been carefully considered. Seven colors of light, which are the origin of light, gather to form light. It, therefore, carries the meaning of a passenger car satisfying customers' various desires in every respect including style, performance, economy and a variety of comfort equipment.
The Spectra is divided into 3 different kinds of 1.5 SOHC, 1.5 DOHC, 1.8 DOHC according to engine type. The luxury model - 1.5 DOHC is called JR, named after Jupiter, the ultra- luxury model is called MR, named after Mercury and the advanced ultra-luxurious model - 1.8 DOHC is called SR, named after Saturn. In this way, the vehicles were classified to give the impression of a 'shining car like a star'. (There is no extra name for 1.5 SOHC)