- 2004 Kia Optima headed for North America
SEOUL December 17 2003 - Kia Motors shipped its 500,000th car of 2003 today. The 2004 Optima mid-sized sedan rolled onto a container ship at Kia's Pyongtaek facility as part of a shipment of 2,000 vehicles bound for Jacksonville and Baltimore.
It is the first time in Kia's history that annual shipments of built-up vehicles have exceeded the half million mark. 2002 saw exports reach 449,824 built up units. The target for 2003 is 537,029, generating revenues of $6 billion.
In 2004, Kia expects to ship 680,000 built-up cars generating revenues of more than $7 billion. By 2006 the company expects to pass the 1 million mark in export shipments with revenues exceeding $11 billion.
Kia COO Yong-Hwan Kim says, "As we continue to expand our production capacity, both in Korea and overseas, Kia Motors is well positioned to achieve its goal of becoming a global top five automaker by 2010."
Kia Motors maintains two shipping facilities, one at Pyongtaek on the east cost of the Korean peninsula, the other at Kunsan a little further south. The two facilities can load up to 4,500 cars daily onto a fleet of roll-on roll-off transport ships operated by Eucor that deliver Kia vehicles around the world.
In addition to built up vehicles, Kia Motors also has a successful knockdown program that, in 2003, will ship 190,000 kits to overseas assembly plants.
Kia Motors Corporation (www.kiamotors.com) is among the world's fastest growing automobile companies. As part of the Hyundai-Kia Automotive Group, Kia aims to be a top five global automaker by 2010. Kia's 15 manufacturing and assembly operations in 12 countries make more than a million vehicles a year that are sold and serviced through a network of distributors and dealers covering 190 countries. Founded in 1944, Kia is Korea's oldest manufacturer of automobiles. Kia today has 30,000 employees and annual revenues of $12 billion. It is the major sponsor of the Australian Tennis Open and the international sponsor of the Davis Cup for the Euro/Africa zone.