- Exports rise by 41% for first 10 months of 2004
- October exports to Western Europe and Central & South America grow by 91% and 89%, respectively
(SEOUL) November 1, 2004 -- Kia Motors Corporation today announced that its CBU (completely built unit) auto exports for October 2004 rose 26.8% year-on-year to 72,727 units, which represents an all-time monthly export record, thanks to continued brisk sales in Europe and North America. For the first 10 months of 2004, exports reached 588,694 units, a 41% gain over the 417,548 units exported during the same period of last year.
Total overseas sales for October posted 58,385 units, a 50.1% rise over a year ago, while sales for the first 10 months of the year climbed by 20.7% to 543,061 units compared to the same period of 2003. By region, exports to Western Europe grew by 91% year-on-year in October, while exports to Central & South America also experienced impressive growth of 89%. Year-to-date, exports to Western Europe and Central & Eastern Europe have steadily risen by 71% and 55% respectively.
Much of this continuing strong performance for Kia Motors can be attributed to increased exports worldwide of the Optima (Magentis) C-segment sedan and the Sorento SUV, which have posted 52% and 32% gains, respectively, through the first 10 months of 2004, as well as robust sales of its newly released models in 2004 such as the A-class Picanto and C-segment Cerato (Spectra).
"These latest export and global sales figures are further evidence that our recent remarkable growth amidst adverse market conditions is not a passing fancy, but rather a clear indication of Kia’s rapidly improving brand image in the eyes of customers around the world," said Mr.Yong-Hwan Kim, Senior Executive Vice President and COO of Kia Motors. “With global sales of the highly anticipated Sportage compact SUV yet to begin in earnest, we expect this strong growth to continue well into the future,” he added.
Founded in 1944 and now celebrating its 60th anniversary, Kia Motors Corporation (www.kiamotors.com) is Korea’s oldest manufacturer of automobiles. As part of the Hyundai-Kia Automotive Group, Kia is among the world’s fastest growing automobile companies and aims to be a top five global automaker by 2010. Kia’s 15 manufacturing and assembly operations in 12 countries make more than a million vehicles a year that are sold and serviced through a network of distributors and dealers covering 190 countries. Kia today has 30,000 employees and annual revenues of $12 billion. It is the major sponsor of the Australian Tennis Open and an international sponsor of the Davis Cup.