- Recognized by South Korean government for exporting excellence
- Exports up by 41% for the first 10 months of 2004
(SEOUL) November 26, 2004 -- Kia Motors Corporation today received the Export Tower award which tallies exports from July, 2003 to June, 2004 from the South Korean government for its achievement in quickly reaching $7 billion USD in exports in 2004. The recognition follows last year’s awards, where Kia was honored for reaching $5 billion USD in exports in 2003. Kia hopes to reach the $10 billion USD mark in 2005.
The award was given by President of South Korea, the Honorable Roh Moo-Hyun to the President of Kia Motors, Mr. Kook Jin Yoon at the Export Tower ceremony today to celebrate Korean export successes.
Kia is only the third manufacturer to ever reach this milestone, joining Samsung and Hyundai Motors as the only other recipients of this prestigious award. Kia has had a record year to date in export sales.
Over the first 10 months of 2004, exports reached 588,694 units, a 41% gain over the 417,548 units exported during the same period of last year.
Much of this continuing strong performance for Kia Motors can be attributed to increased exports worldwide of the Optima (Magentis) D-segment sedan and the Sorento SUV, which have posted 52% and 32% gains, respectively, through the first 10 months of 2004, as well as robust sales of its newly released models in 2004 such as the A-class Picanto and C-segment Cerato (Spectra).
"This latest award and export sales figures are further evidence that our recent remarkable growth amidst adverse market conditions is not a passing fancy, but rather a clear indication of Kia’s rapidly improving brand image in the eyes of customers around the world," said Mr. Yong-Hwan Kim, Senior Executive Vice President and COO of Kia Motors.
“With global sales of the highly anticipated Sportage compact SUV yet to begin in earnest, we expect this strong growth to continue well into the future,” said Mr. Kim.
Founded in 1944 and now celebrating its 60th anniversary, Kia Motors Corporation (www.kiamotors.com) is Korea’s oldest manufacturer of automobiles. As part of the Hyundai-Kia Automotive Group, Kia is among the world’s fastest growing automobile companies and aims to be a top global automaker by 2010. Kia’s 15 manufacturing and assembly operations in 12 countries make more than a million vehicles a year that are sold and serviced through a network of distributors and dealers covering 190 countries. Kia today has 30,000 employees and annual revenues of $12 billion. It is the major sponsor of the Australian Tennis Open and an international sponsor of the Davis Cup.