- Chairman of Hyundai Motor Chung Mong-koo’ s quality-oriented management concept is introduced to apartment construction. - The company launched its quality enhancement efforts by newly installing Quality & Safety Team directly under the President. - Differentiated high-end interior decoration is applied to apartment units of each size.
Chairman of Hyundai Motor Chung Mong-koo’ s quality-oriented management concept, which propelled the status of the car maker within global top ten, is now spreading to the group’s construction company, garnering much attention.
Amco (www.amco.co.kr) officially announced to provide a total of 708 units of apartments under the brand, “Amco Town” in Samsan District, Bupyeong, Incheon with a focus on quality. An Amco official said, “Image is so important for this apartment development project, since it is the first of its kind for the group. We are willing to be evaluated thoroughly for quality.”
Behind the company’s focus on quality lies its strategy to significantly increase customer confidence in the brand by applying Chairman Chung Mong-koo’s quality-oriented management policy, of which effects have been proven in and out of Korea.
Therefore, Amco plans to apply quality-oriented management policy in the upcoming pre-sale of apartment units for customer satisfaction.
To this end, the company will ▲ put in place an apartment quality-enhancing system, ▲ build an image as differentiated apartments ▲ offer the best quality interior for each unit size to realize 100% pre-sale.
As part of this effort, Amco newly established Quality & Safety Team right under the President. Through the new organization, Representative Director himself is taking various pre-emptive measures to ensure Amco apartments’ high quality.
The company will reach out to customers with the best quality interior for each unit size by focusing more on quality than quantity. The end