- Kia's SUV named Top-Rated SUV by US consumers in $25,000-$35,000 category - Borrego recognized for high owner satisfaction in overall value, power and fuel economy
(SEOUL) June 18, 2009 - Kia Motors America (KMA) announced the 2009 Kia Borrego (known as 'Mohave' in some markets) has been named the top-rated 'SUV $25,000-$35,000' in the 2009 Edmunds.com Consumers' Top RatedSM Vehicle awards in the US. Borrego earned strong marks from consumers for its overall excellent value, along with impressive power and towing capacity, interior space, visibility, fuel economy and extensive list of standard features.
"Borrego offers those looking for a spacious, powerful and fuel efficient vehicle the complete package at an incredible value," said Michael Sprague, Vice President of Marketing, KMA. "As one of the first vehicles to roll out under Kia's exciting new design direction, accolades such as this Edmunds.com award, which provides feedback directly from owners, are evidence of Kia's commitment to consumers as well as to offering vehicles with the features consumers want without breaking the pocketbook."
To determine the winners of the 19 vehicle categories, Edmunds.com invited owners to use the Consumer Reviews and Ratings feature, where they are able to evaluate their new or used vehicles in eight different categories, including performance, comfort, fuel economy, driving impressions, interior design, exterior design, build quality and reliability. Top-rated vehicles are those that received the highest average rating from visitors as of April 30.
Borrego is offered with a DOHC, all-aluminum 3.8-liter V6 as well as Kia's first-ever DOHC 4.6-liter V8 engine, also all-aluminum; both engines are more powerful than any in Kia's line to date. While the V6 produces a competitive 276 horsepower at 6,000 rpm with 267 pound-feet of torque at 4,400 rpm, the V8 generates a class-leading* 337 horsepower at 6,000 rpm with 323 pound-feet of torque at 3,500 rpm - more powerful than the Toyota 4Runner, Honda Pilot, Jeep
Grand Cherokee and GMC Acadia. Borrego runs on regular unleaded fuel compared to some other competitors that require premium unleaded, and achieves best-in-class** fuel economy of 15/22 city/highway for its V8 with two-wheel drive, and a respectable 15/20 city/highway for its V8 with four-wheel drive.
* Compared to 2008 midsize SUVs ** Compared to 2008 EPA highway fuel economy estimates for midsize SUVs with V8 2WD. Actual mileage may vary.
### Editor's Note: Standard equipment, powertrains and specifications based on U.S. model and may vary depending on country.
Kia Borrego running footage available at The NewsMarket (www.thenewsmarket.com/kiamotors). You can get broadcast-standard or streaming-quality video (for Web use) and print-quality stills. Delivery options include digital FTP transfer and streaming download in a variety of file types including Flash, MPEG-2, QuickTime and Windows Media. Registration and content is free to the media.
Kia Motors Corporation (www.kia.com) -- a maker of quality vehicles for the young-at-heart -- was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world's premier automotive brands. Nearly 1.5 million vehicles a year are produced in 13 manufacturing and assembly operations in eight countries which are then sold and serviced through a network of distributors and dealers covering 172 countries. Kia today has over 40,000 employees worldwide and annual revenues of over US$14.5 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA -- the governing body of the FIFA World Cup -- as well as a EUROTOP partner of UEFA. Kia Motors Corporation's brand slogan -- "The Power to Surprise" -- represents the company's global commitment to surpassing customer expectations through continuous automotive innovation.