Kia's design team has won four prestigious 'red dot' design awards, including a 'Best of the Best' distinction for the new Kia pro_cee'd in the product design category. The Kia cee'd five-door, cee'd Sportswagon and Carens compact MPV models collected 'Winner' awards.
Along with the iF product design award in November 2012, this is the second prize won by the Kia pro_cee'd before the new model goes on sale later this month. The four 2013 awards bring the total number of Kia's red dot wins to 10 since 2009. Kia's Soul, Venga, Sportage compact SUV and D-segment Kia Optima sedan – the latter was awarded the coveted 'Best of the Best' prize – were followed last year by awards for the five-door Kia Rio B-segment hatch and the A-segment Kia Picanto.