2021.12.27 Hyundai Motor Group

From a Form of Transportation to a New Form of Living

Hyundai Motor Group
Not too long ago, listening to music or controlling indoor temperature was all we could do with our car infotainment system. But the recent development in our infotainment system changed all this; it now connects people to their vehicles. Media contents and services including navigation systems using IT technologies, Augmented Reality(AR) and artificial intelligence-related voice recognition systems are now available in store. Cars, once only used as a means of transportation, are now becoming a mobile living space and office where passengers can ‘sit back and relax’. Hyundai Motor Group is developing its infotainment system to easily control everyday functions through the user experience (UX).

FUTURE | Double the Joy of Travel

The Infotainment System By Hyundai Motor Group

The infotainment industry is changing every day. In particular, the importance of media contents is increasing as electrification and autonomous driving technologies will help free drivers from driving. According to the market research firm Deloitte, in-vehicle media consumption in the U.S. is expected to reach 52 billion hours in 2030 and 95 billion hours in 2040.

Dynamic Theme: Kia Motors’ infotainment system giving real-time information on time and weather

Hyundai Motor Group is continuously developing the infotainment system, so that it can become more than just a navigation and media playback device but a comprehensive platform for a variety of contents.

While the navigation system becomes more vivid through our user experience, the voice recognition functionality allows the passengers to freely choose their favorite music. The technology can also be used to shift a driver’s state of mind and body by creating conditions that cultivate a safer and healthier physical/mental state, boosting their focus or helping them relax while adjusting indoor temperature and air quality, background music, lighting, and scents. Also, with registration taken care of, the driver can use the CarPay system in gas stations or parking lots.

Hyundai Motor Group offers a more comfortable and secure driving experience for drivers and passengers by introducing unique infotainment technologies.

TECHNOLOGY | Core Technologies of the Infotainment System

The Evolution Of The Navigation System Augmented Reality (AR) Navigation

Hyundai Motor Group introduced the world’s first ‘AR Navigation’ at CES 2019. In addition to the basic navigation features, ADAS features – such as Lane Departure Assist and Forward Collision Assist – are implemented to allow the driver to focus on the front. The advantage of the AR navigation system is that the stereoscopic image of the actual road is displayed on the windshield of the automobile and appropriately adjusted in accordance with the specific viewing angle of the driver, thereby delivering accurate driving guidance. 

In addition, the AR navigation plans to gradually expand the area that can be displayed for people and objects, buses or bicycle lanes, and crossings. When V2X (Vehicle to Everything) is combined with the connectivity function, it is expected that useful information such as traffic lights, surrounding vehicle information, road information, and weather can be provided in real time to the driver.

Car Commerce, CarPay

In-Car Payment System (ICPS), the first in-car payment service developed by Hyundai Motor Group, is one such advancement in connectivity tech. In simple terms, the service allows the drivers to make payments at gas stations or parking lots through the navigation screen.

The biggest difference between CarPay and an ordinary payment system is that the car itself can become a means of payment. Existing payment services are made through a smartphone authentication process when using offline, and the payment has to be made by reading QR codes or barcodes, or tagging a smartphone to NFC or magnetic-stripe-enabled terminals to accept payments. Through CarPay, on the other hand, the system, the credit card company, and the partner business undergo a complex shared protocol, without requiring the drivers to use their cash or credit card. Besides, the system double-checks the plate number or otherwise it will stay dormant to forestall transaction abuse and ensure safety. The manufacturer is seeking to expand the service soon into other sectors beyond just gas and parking; services at stores, restaurants, and department stores are other possible markets ripe for the service’s entry.

Face Recognition for Interaction with Your Car, Face Connect

Face Connect is an interactive technology to recognize the face of the registered driver and provide a customized driving environment. Upon recognizing the driver’s face, the system locks or unlocks the door, while determining who the user is and recalling the driver’s preset settings such as the position of the driver’s seat, steering wheel, head-up display (HUD), side mirrors and infotainment environment. A near-infrared (NIR) camera allows face recognition in dark conditions such as cloudy days and nighttime at the level equivalent to daytime performance. Deep learning-based image recognition technology is used to clearly determine whether a face matches a registered one. The registered face information is encrypted and stored securely inside the vehicle, creating no risk of a data breach, and can be deleted at any time if the driver wishes. Face Connect is attracting attention as a technology that will usher in an era of operating your car using biometric information, without the need for a key.

Car Control at Your Fingertips, Fingerprint Authentication System

The fingerprint authentication system offers two primary benefits. The first benefit is the convenience of only needing a fingerprint authentication system to use your car, including locking and unlocking it, starting the engine and driving, all without a physical key. The second benefit is that you can easily use the infotainment system features, such as user profile selection, Carpay payment approval and valet mode disabling, with a single fingerprint authentication. Hyundai Motor Group’s fingerprint authentication system is based on capacitance measurement. This method involves measuring and comparing the amount of electric charge in the fingerprint ridges and valleys and has a higher level of completeness compared to optical and ultrasonic methods. In addition, every time a fingerprint is successfully authenticated, the existing fingerprint data is updated with the new fingerprint data. The probability that an unregistered fingerprint is mistaken for a registered one is 0.002%, allowing a high level of security. Our fingerprint authentication system is expected to make a significant contribution to the evolution of human-car interactions in the future.

HMG Journal Operation Team


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