HMG PEDIA
Kia
Established more than 80 years ago, the global automaker Kia is forging ahead as a company that provides not just means of transportation but also sustainable mobility solutions. It is leading the way in the mass adoption of EVs as part of its “Plan S” business strategy, which involves shifting to electrification over the mid- to long-term. Kia is expanding into purpose-built vehicles (PBVs) and shaping the development of a new PBV business ecosystem. Kia’s future development will center on connectivity services, autonomous driving technology, performance, and design. Kia will continue to deliver on its brand slogan of “Movement that Inspires” through spatial innovation and time-saving features that improve its customers’ lives.