History of Challenges and Growth

Realize the dream of mankind by creating a new future through ingenious thinking and continuously challenging new frontiers

• Unlimited Sense of Responsibility An unlimited sense of responsibility for our customers’ safety and happiness is
  manifested in quality management, and extends to the ideal of creating greater
  value for society at large.
• Realization of Possibilities Not complacent about our achieve ments,
  we constantly pursue new goals.
  The risk of failure is no deterrent as we
  seek new challenges on the way to creating
  a brighter future.
• Respect for Mankind We seek to create value for mankind with
  better products and services delivered
  more quickly to more people as a way to
  enrich their lives.

Core Values

By putting our core values into action, Hyundai Motor Group will lead the way to a better future

• Customer We promote a customer driven corporate culture by providing the best quality and impeccable service with all values centered on our customers.
• Challenge We refuse to be complacent, embrace every opportunity for greater challenge, and are confident in achieving our goals with unwavering passion and ingenious thinking.
• Collaboration We create synergy through a sense of “togetherness” that is fostered by mutual communication and cooperation within the company and with our business partners.
• People We believe the future of our organization lies in the hearts and capabilities of individual members, and will help them develop their potential by creating a corporate culture that respects talent.
• Globality We respect the diversity of cultures and customs, aspire to be the world’s best at what we do, and strive to become a respected global corporate citizen.

Vision

‘Together for a better future’ is our vision, representing Hyundai Motor Group’s firm commitment to the highest customer satisfaction, as well as qualitative growth. Our resource circulating business structure generates synergy among business sectors – especially automobiles, steel and construction – and creates new value by bringing innovation to customers’ lives in diverse ways. With respect for people and the environment, Hyundai Motor Group will pursue further growth in a way befitting a world leading enterprise.

• Lifetime partner in automobiles and
  beyond Hyundai Motor strives to realize optimal transportation capabilities based on innovative human centric and eco-friendly technologies and comprehensive
  services, to provide new spaces that
  make customers’ lives more convenient
  and happy. Leading Experts in Automotive Parts The automotive parts sector continuously strives to reach the top global position
  and lead the world’s automotive industry
  by developing core automotive parts and manufacturing technologies.
• Leading the new era of steel As an eco-friendly, resource-circulating company, Hyundai Motor Group’s steel sector will lead a new era in the steel
  industry by providing advanced products
  and services and realizing the world’s best competitiveness based on cooperative relations with our stakeholders.
• We Build Tomorrow As a global provider of total engineering solutions, the construction sector
  pursues organic cooperation with related industries to build the foundation for a
  better life by leading the convergence of future technologies and industries. Perfect Networks of Customer
  Satisfaction By strengthening the quality and service
  of each sector within the Hyundai Motor Group, the supporting sectors aim
  to provide a network that is customer oriented, delivering maximum value and increased customer benefits.

CI

Continuous Challenge,
Limitless Innovation

Hyundai Motor Group’s Corporate Identity represents Hyundai Motor Group's management philosophy to "Realize the dream of mankind by creating a new future through ingenious thinking and continuously challenging new frontiers."

• The straight horizontal line expresses our unwavering sense of responsibility, our will to realize possibilities, and respect for mankind. It symbolizes the road we will take in creating a better future.
• The word ‘Hyundai’, rising from the ocean’s horizon, symbolizes challenges, innovation, and confidence.
• The main color, ‘ Hyundai Blue’, embodies hope, opportunity and trust.